October 2012

Tweet Share25 Share21 +111Total Shares 57 One of the key themes I cover in Think Like A Rock Star is to discuss and explain why most rock stars can create loyal fans so much easily than most companies can.  There are many reasons why rock stars so easily cultivate fans, but perhaps the biggest reason […]

Tweet Share1 Share +1Total Shares 1Note from Mack: This post is part of OverBlog’s #Blogchat sponsorship from September and is written by OverBlog user (and one of the stars of #Blogchat) Linda Bernstein (@WordWhacker).   How many times did the “factoid” that a month with five weekends happens only once every 823 years appear on […]

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Tweet Share Share +1Total Shares 0I love this!  Veronica was at the B2B Forum last week in Boston doing a ‘graphic recording’ of some of the sessions, and she did a great job of recording some of the key takeaways from the Live #Blogchat!  Click the image to see it full-size. Here’s Veronica’s blog, and […]

Tweet Share11 Share12 +111Total Shares 34Comments. Likes. Followers. Pins. These are all ‘engagement’ metrics that many companies track to decide if their social media marketing efforts are successful.  It’s completely understandable, because these metrics are very easy to find. And that’s typically the problem.  Too often we place too much value on the social media […]

Tweet Share46 Share3 +1Total Shares 49Whew! After 5 months of writing, the manuscript for Think Like a Rock Star has been handed off to my editor at McGraw-Hill, and the book is now available for pre-order on Amazon! There’s still the editing process to go through, but I wanted to give you a bit more […]