Blogging

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The other night during #Blogchat, Josh left these tweets about his business: So Josh is in a situation where he is shifting from providing dog training services, to focusing on manufacturing products for dog owners and likely dog trainers.  He wants to know how to create content that promotes the products he’s manufacturing, but one […]

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You’re working for an agency that wants to get the word out about this cool new product/app/website that your client is releasing.  Here’s what you do: 1 – Google “(industry your product/app/website is in) bloggers” 2 – Get contact info of X number of bloggers based on Google search results and those ‘The 50 Best […]

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For every month in 2015, I’ve set specific goals for growing my blog readership, and podcast audience.  The end goal is that by December this blog will have at least 100,000 visitors for that month, and the podcast will be downloaded at least 10,000 times for December.  Every month I am going to write a […]

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I am constantly preaching the need for bloggers to have Google Analytics on their blog during #Blogchat.  A big reason why is so you can track changes in your blog, good and bad, so that you can understand why the change happened. Yesterday this blog had 2,235 visitors, which is about 90 more than the […]

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Hey y’all!  So last month I mentioned that I had set specific monthly goals for growing both my traffic here, and the number of downloads to my podcast.  What I’m going to do is every month this year I will give you an update letting you know if I hit my goals for the previous […]

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You create more content.  It’s funny how there’s usually a very simple answer to the questions that everyone has.  The problem is that very simple answer typically requires some very hard work by you. But if we are talking about building traffic for your blog, more content is the way to go.  It doesn’t matter […]

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One of the areas I struggle with every year is creating a consistent stream of content, especially here on this blog.  Invariably, at the first of the year I have more time to post because work is slower, and then when work picks up in the Spring, Summer and Fall months, I put the blog […]

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Also: are all the “stop making crap content” posts just adding to the pile of crap content? They’re not exactly actionable, yeah? — Nicole Kohler (@nicoleckohler) June 24, 2014 Stop telling other bloggers to stop creating crap content.  I get fired up about this one.  One of the things that drives me insane is people […]

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How many times have you heard that as a business all you need to do is write ‘useful’ content for your customers?  Probably about as many times as you’ve heard that all you need to do is write ‘awesome’ posts. The problem is that all the ‘experts’ tell you to write useful content, but don’t […]

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Here’s the transcript from tonight’s #Blogchat with Kerry! Tonight at #Blogchat (Nov 9th, 2014) we’ll be discussing the legal issues associated with blogging with my good friend Kerry Gorgone!  Kerry is an amazing woman with an incredibly diverse skillset.  She’s a lawyer, a former college instructor, she’s a speaker, and she’s also one of the best […]

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Last week I got an email from someone that was interested in learning more about creating a brand ambassador program for their company.  I called them and during our conversation they told me they had been doing research on brand ambassador programs and came across my blog post 10 Things to Remember When Creating a […]