Marketers, as a profession, are one of the least-trusted groups around. They are the guy at the party that everyone dreads seeing. You are with your friends having a perfectly delightful conversation, then here comes the marketer. He steers the conversation to himself, and brags incessantly about his accomplishments. When someone in your group attempts […]
Jason Bourne on a Jetski is More Interesting Than Bruce Wayne in a Tuba
Think about ordering pizza and having it come to your house. Not a big deal, right? But what if that pizza was delivered in a Ferrari? Suddenly it’s a memorable experience. Recently someone on Twitter posed the question: What happens when you write what you think is an amazing blog post, and it falls flat. […]