Happy Thanksgiving week! I hope everyone has a wonderful week with friends and family! Let’s jump into some marketing stories that caught my eye the last few days: According to eMarketer, eCommerce sales will rise by a little over 10% both this year and in 2021. When you consider that’s a big increase over […]
The In-Person Renaissance Is Coming
Back around May, I saw a video on Facebook. It was two cousins, both around 8 or 9. They were standing about 6 feet apart, and giggling. A parent of one of the children explained that the cousins hadn’t been able to see each other for weeks due to covid restrictions, and they were about […]
Monday’s Marketing Minute: Online Holiday Sales Spike, Top Brands For Loyalty, Turn Blog Posts Into Tweet Threads
Happy Monday, y’all! Hope you have a wonderful week planned, cooler weather is here, and Halloween is right around the corner. One of my favorite times of the year! This is very believable. If you sell products or services online, you need to be auditing your website to make sure the purchase process is […]
Monday’s Marketing Minute: Tik Tok Partners with Oracle, Digital Body Language, How Gen Zers View Brands
Hey y’all! Let’s get cracking with another week of business and marketing goodness! Tik Tok rejected Microsoft’s offer to buy the company then an hour or so later turned around and agreed to partner with Oracle as a ‘trusted tech partner’. This is not a sale (at least not yet), and it appears Oracle […]