MackCollier.com

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Social Media and Content Marketing Workshops

Untitled design (10)The most cost-efficient method to improve your company’s social media and digital marketing efforts is to invest in my social media and content marketing workshops.  My workshops utilize a specialized three-step learning process:

Step One – Attendees are given real-world examples.  Case studies and current business examples are used to help attendees understand the core concept.

Step Two – Attendees are shown scenarios where the concept could be utilized by their business or a similar one.  By mixing actual and potential examples, this helps the attendee understand the core concept and Step Two helps attendees understand how the core concept applies to their business.

Step Three – Attendees work through exercises that allow them to put the core concept into action.  This third step cements the learning process for attendees because we learn by doing.  Too many workshops focus only on real-world examples (Step One), so the attendee understands the case study, but doesn’t understand how the core concept applies to their business, they only understand how it applied to the case study.  My process helps ensure that attendees understand how the core concept applies to their business as well as others.

 

Every Workshop is Completely Customized For Your Business

Every workshop I create for every client is completely customized based on that client’s unique business needs as well as the learning requirements of its attendees. As a result, every workshop I conduct requires a minimum of two months time to prepare.  This is a serious investment for your business, and I take the creation of the workshop seriously as well.  Too many workshops run off a common template where a few industry-specific case studies might be added, but that’s it.  Every workshop I create is built from scratch, because your business deserves specialized learning crafted to meet your exact social media and content marketing needs.

Interested in learning more about how my workshops can help you?  Please email me for a customized quote and to check availability.

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