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Monday’s Marketing Minute: Sam Altman Fired as OpenAI CEO, Executives Worry About AI, Google Introduces Notes

Happy Monday, y’all! I hope you had a restful weekend and are ready for a productive week! It’s Thanksgiving week here in the States, but it seems like we are still in store for a crazy news week, as you can see in our first story:

 

So on Friday, OpenAI’s Board of Directors unexpectedly fired CEO Sam Altman.  That set off a chain of events that is still playing out at this moment.  Where we are right now:

  • The BOD for OpenAI fired Sam Altman as CEO
  • OpenAI co-founder Greg Brockman quit OpenAI in protest
  • The hot rumor at this point was that the BOD was going to cave and bring back Altman and Brockman.
  • Instead, they hired Mira Murati, the CTO, as interim CEO
  • Then, Emmett Shear was named interim CEO
  • Then, and this is the biggie….Microsoft hires Sam Altman and Greg Brockman to head up a new AI initiative at the company.  Microsoft is an investor in OpenAI.
  • Then, 500 of OpenAI’s 770 employees write a letter to the BOD saying if the BOD doesn’t resign and reinstate Altman and Brockman to their previous positions, that all 500 employees will quit OpenAI and join Microsoft to work with Altman and Brockman

And that gets you up to date as of this moment.  By the time I finish this post there could be a breaking development, so I better write fast.

 

On the heels of that crazy first story, guess what area executives are worried about? Artificial intelligence, of course! AI contains the perfect mixture of potential and mystery to keep it top of mind for decision makers at every company.

 

Years ago, Seth Godin launched a product called Side Pages (I think) that was basically a browser extension that let you add notes to any page on the internet. So you could visit a page and see notes that other users had added about that page.  That project didn’t last long, but it sounds like Google is looking to incorporate a similar functionality into its search results with Notes. Notes is being tested with users of Google’s Search Labs, and would basically allow users to add notes and comments to entries in search results. I think it could be a useful feature, if implemented properly.

 

So that’s it for this week’s edition of Monday’s Marketing Minute. This is Thanksgiving week in the states, so I hope those of you that are traveling will do so safely, and have a wonderful time with your friends and family. I’m honestly not sure if I will have any more posts up this week or not.  I hope you have a wonderful week!

 

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About Mack Collier

My name is Mack Collier and I am a digital marketing and content strategist located in Alabama. Since 2006 I've helped companies of all sizes from startups to global brands such as Adobe, Dell and Ingersoll-Rand, create customer-centric programs, content and experiences. A long-time internet geek, I've been online since 1988 and began using social networking sites in 1991 when I joined Prodigy. Today, I help companies understand how new technologies like web3, crypto and artificial intelligence can integrate with existing marketing strategies to lead to exceptional customer experiences.