My pal Andy Crestodina conducts blogging research annually to give us insights into what’s working for bloggers when it comes to content creation. He just published the results of this year’s survey, and I wanted to do a deeper dive into some of his findings. Successful bloggers spend 4-6 hours on each post According to Andy’s […]
Monday’s Marketing Minute: LinkedIn Exits China, Twitter Spaces Spark Program, Coinbase Gets Into NFTs
Happy Monday, y’all! Fall has finally arrived in the Deep South, and not a moment too soon! Temps are now in the 70s and sunny, this is my favorite time of the year! Here’s some stories that caught my eye the last few days… And then there were none. LinkedIn will pull out of […]
Monday’s Marketing Minute: Paid Events Coming to LinkedIn and Twitter, Young Adults Using Facebook Less, NFT 101
Happy Monday! I hope you are ready for a wonderfully productive week! Can I complain about the weather for a minute? October has always been my favorite month of the year, by far. The weather is always amazing, low humidity, temps in the low to mid 70s the entire month. But this year has been […]
Monday’s Marketing Minute: B2C Dominates Social, Clubhouse and Twitter Add Key New Features
Happy Monday, y’all! Hope everyone is ready to have an amazing week. Here’s a few marketing and digital stories that caught my eye over the last few days: According to eMarketer, all of the Top 10 categories of businesses that generate social media activity are B2C businesses. The top category, Apparel and Accessories, commanded over […]
It’s Time to Kill Your Business
“Data from the BLS shows that approximately 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first 10 years. Only 25% of new businesses make it to 15 years or more.” The average business is designed to facilitate transactions with customers. […]
Monday’s Marketing Minute: Twitter Communities is Here, Where Reddit Users Spend Their Time, NIL News
Happy Monday, y’all! Hope you are ready for a productive week and getting ready for the Fall weather that is almost here! Here’s a few marketing and digital stories that grabbed my interest: So I have to say, Twitter Communities is the first thing Twitter has done in years that actually has me excited. […]
Social Media Isn’t Transactional, it’s a Community
A few weeks ago I was driving and a pastor came on the radio and he discussed how most Christians pray the ‘wrong’ way. He explained that most people who pray, pray in a transactional way. “God if you do this for me, then I will do this.” The pastor explained that we shouldn’t pray […]
Grow Your Business By Growing Your Customers
Your happy customers are the best salespeople you have. They just are. There has been a raft of research into most trusted sources of marketing communications, and the findings are always the same: We trust our friends and family more than we trust your brand. This is why companies that embrace their customers and empower […]
Brands With Happy Customers Have One Thing in Common
They value their customers and communicate this through their actions. When I talk to companies and clients and how to create passionate customers that love your brand, I typically talk about how rock stars have fans or how sports teams have fans. I talk to companies about how much of an impact it would make […]
Monday’s Marketing Minute: Intuit/Mailchimp Rumors, Clubhouse Making Moves, Twitter Super Follows
Happy Labor Day, y’all! Hope you are having a safe and relaxing Labor Day, and ready for a productive week as we say goodbye to Summer. Here’s a few digital and marketing stories that caught my eye: The hot tech rumor of the moment is that Intuit is about to buy Mailchimp for a […]
- 1
- 2
- 3
- …
- 107
- Next Page »