Over the past few weeks I’ve been adding dates to my speaking schedule for the Fall, which you can find here. I am planning on speaking 2-3 times a month for the rest of the year. As you can see, I have one date already locked down for most of the months.
Obviously, I will be speaking in the fall primarily to promote my new business book, Think Like a Rock Star. Think Like a Rock Star is focused on how your brand can better engage its most passionate customers (its fans), and grow its business from these connections with these fans. The presentation makes the business case for why rock stars strive to have deep connections with their fans (and the real business value from doing so), and then shows you the exact steps your brand needs to take to create similar connections with your most passionate customers.
I’ll be offering Think Like a Rock Star in four formats:
1 – An hour-long presentation. This is perfect if you have a conference that has an hour-long format (or even 45 mins), and this can be used as a session or as a keynote presentation. Additionally, I can do a book-signing for free after the presentation. You can either buy the books yourself and resell them to attendees, or give them to attendees as part of their registration. Or I can bring the books myself and sell them so there’s no cost to you.
2 – A half or full-day workshop. This is for companies that want to get serious about creating a fan-centric brand. This is an in-depth workshop that will walk you through exactly what needs to happen in order for your brand to create a deeper relationship with your customers. We’ll go into creating internal and external structures and teams, how to identify who your fans are, how to connect with them, everything. We’ll also tackle how to create and launch a brand ambassador program for your brand. Copies of Think Like a Rock Star will be provided for your team (up to 25 copies).
3 – An hour-long webinar. If you don’t have a conference or event coming up in 2013 but want to have me present Think Like a Rock Star, we can do a webinar instead. Just make sure you email me to discuss your technical resources as that’s sometimes an issue when doing webinars.
4 – A series of training videos for your company. In lieu of an on-site workshop, I can create a custom set of training videos for your company showing you exactly how to become a more fan-centric brand.
So if any of these options appeal to you, please email me and we can discuss your needs. Each presentation is customized to your organization’s needs and goals. I’ve also created this short video talking about the success I’ve had with the Think Like a Rock Star presentation:
Finally, I wanted to close by saying THANK YOU to everyone that has helped support the book Think Like a Rock Star. I’m constantly hearing from readers about how y’all are applying the book’s principles to your everyday work at your company. Kelly wrote an amazing post last week about how Paper.li is building a brand ambassador program by following the frameworks provided in Think Like a Rock Star.
If you haven’t bought the book yet, please check out the reviews on Amazon. And if you have read the book, would you please help me by reviewing it on Amazon? Honestly, your reviews and positive WOM is what’s fueling the success of this book. Last week was the best sales week since launch on Amazon for the book, and it came 2 months after the book’s launch. That success is being fueled by you, I couldn’t afford to hire a publicist or do a lot of online advertising for the book like the big name authors can. I had to rely on the fans of the book to make it successful, and y’all have done just that. Thank you!
