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September 22, 2013 by Mack Collier

How Blogs Impact Purchase Decisions, Tonight’s #Blogchat Topic!

Here’s tonight’s #Blogchat transcript (Click Transcript on the left).

Tonight (9-22-2013) at #Blogchat we’ll be chatting about how blogs impact purchase decisions.  All month long #Blogchat is sponsored by CCF.  Tonight’s topic ties into CCF’s latest blog post about the role of brands in easing the mind of consumers.  CCF also references Chiptotle’s viral video The Scarecrow, which is embedded here:

Here’s the flow for tonight’s topic, which begins at 8pm Central:

8:00-8:20 pm – When researching a purchase, are blogger reviews more or less credible than reviews from ‘professional’ site?

8:20-8:40 pm – Have you ever influenced someone via social media to buy a product? If so, what did you do?

8:40-9:00 pm – Are certain products or services easier to sell via a blog? If so, which ones?

BTW a sidenote:  CCF’s team selected this week’s topic as they did last week’s.  Last Sunday night’s #Blogchat was one of the biggest chats in the 4-year history of #blogchat.  It was a very interesting topic and discussion, and I think tonight’s chat will be equally engaging.  Please check out CCF’s newest post to help reference tonight’s topic.

So make sure you are following CCF on Twitter, and also follow Rob, who will be joining in as well.

You can follow #blogchat right here:

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Filed Under: #Blogchat

About Mack Collier

My name is Mack Collier and I am a digital marketing and content strategist located in Alabama. Since 2006 I've helped companies of all sizes from startups to global brands such as Adobe, Dell and Ingersoll-Rand, create customer-centric programs, content and experiences. A long-time internet geek, I've been online since 1988 and began using social networking sites in 1991 when I joined Prodigy. Today, I help companies understand how new technologies like web3, crypto and artificial intelligence can integrate with existing marketing strategies to lead to exceptional customer experiences.

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