Welcome to The Technology Power List for December! You can view past Tech Power Lists here.
Why have a Power List for the Tech space? Because I wanted to highlight workers that are doing a great job of leveraging social media to connect with customers, partners and clients. It’s damn hard to work in the tech space and still carve out time to create engaging content for social media. I am hopeful that by putting a spotlight on a few of the tech all-stars, it will make their jobs a little easier.
If you want to view all the candidates for the Tech Power List, follow this list on Twitter. If you work in the tech space and would like to be considered for the Power List, then follow me on Twitter and reply to me and ask to be included. Please state clearly in your profile bio what company you work for in tech, and your position. And the Power List isn’t limited to just big brands, startups and smaller tech companies are just fine.
Sponsorship options are now available for The Power List for Technology! If you want to sponsor this month’s list, click here for prices and info on sponsorship levels.
The Top 10 will be ranked 1-10. There will be a number after their name in parentheses that shows the change in their score this month versus last.
Here is the Tech Power List for December:
1 – Pat Gelsinger, CEO at Intel, Power List Score – 91 (-). Broken record time, another solid month for Pat and another week at #1. Pat has been #1 for every month so far in the Tech Power List. I will say that these rankings do have a bit of judgment involved, actually a lot of judgment. For instance, Pat is the CEO of a major global tech brand. He wears many hats, and to see him carving out time to engage regularly on Twitter impresses me a bit more than say a Social Media Manager at another tech company that also engages on Twitter. I think his commitment to Twitter/X also encourages more Intel employees to engage. Good job, Pat!
2 – Sushail Kakar, Developer Relations @ Livepeer, Power List Score – 87 (+3). Sushail has been hanging around the Top 5 of the Tech Power List for a while now just waiting to move higher, and now it’s happened. Sushail does a wonderful job of seamlessly fusing personal and professional content in a way that makes it more engaging. His content is very techy, focused on developers in the web3 space, but he adds in a dash of personal takes and memes that makes the content very relatable to his audience. His content volume is solid, not a firehose, but pretty consistent. A good November for Sushail and his December is already off to a strong start as well.
3 – Greg Joswiak, SVP of Marketing at Apple, Power List Score – 85. (+2) Nice bounceback month for Greg. Good volume, he does a good job of adding some person comments on the content he shares. His content is exclusively promotional for his company, Apple. I would like to see a dash of non-Apple content on occasion, but that’s not a huge quibble on my part.
4 – Krithika Muthukumar, VP of Marketing @ OpenAI, Power List Score – 84 (+6). Very nice November for Krithika, she had several tweets on the unfolding OpenAI/Sam Altman saga, which was to be expected. Good volume, her early December results are a bit slow so hopefully it picks up for her as the year closes out.
5 – Lauren Cooney, VP Java Cloud Services, Oracle, Power List Score – 83 (-3). So Lauren’s activity dipped a bit in November, but still not bad at all. She suffers more from stronger competition than anything else.
6 – Sergio Raguso, Regulation Manager @ Siemens, Power List Score – 82. (-3) Earlier I mentioned that judgment calls are often made in ranking the members of the Power List. One of the ranking criteria that I constantly have to make a judgment call on is posting volume for members of every Power List. In almost every situation, I’m looking at what’s the minimum amount that person needs to maintain their current position, or improve. Sergio is very rare in that he actually posts too much content, IMO. In terms of content creation on Twitter/X, Sergio is a firehose. He often posts dozens of times, every single day. And the vast majority of his tweets are reposts, even of his earlier shares. Sergio shares a ton of useful content, but none of it really has much time to ‘breathe’ on its own, as another tweet is coming just a few minutes later. I can appreciate his obvious love of Twitter, but I think a bit less (ok a LOT less) content would actually help the visibility and engagement of his content.
7 – Chloe Jones, Gaming Brand Manager @ Lenovo, Power List Score – 78. Congrats to Chloe for re-entering the Tech Power List AND jumping up to #7. Love the content on eSports and how Lenovo is working in that space. Hope to see more content from Chloe as the year draws to a close.
8 – Sarah Luden, Communications @ Dell Tech, Power List Score – 77 (+1). Nice jump up for Sarah, hope to see a bit more content as that would move her even higher.
9 – Maria Poveromo, SVP and Chief Communications Officer @ Cisco, Power List Score – 76 (-). Welcome back to the Tech Power List, Maria! She returns this month along with Chloe. Hopefully this is the start of a trend as I do enjoy Maria’s content a great deal.
10 – Jennifer Davis, Corporate Affairs @ Dell, Power List Score – 75 (-7). A bit of a dip in November for Jennifer, but it looks like her December is already shaping up to be a bit better, so we may see her jump back up in the next Power List.
So that concludes the final Power List for the Technology industry for 2023! Congrats to all who have made the list, in this month as well as the previous ones. Your dedication to your craft is setting the standard for your peers, your fellow colleagues, and the industry as a whole. Salute to you all, and I hope each of you and your families have a very Merry Christmas and Happy New Year!
Please make sure you are following each of these wonderful people, you can click on their name and follow them from there. All the candidates for the Power List are on this Twitter list. If you aren’t on the list and want to nominate yourself or a peer, follow me on Twitter and then tweet me and let me know so I can add you to the list of candidates!
