The Fan-Damn-Tastic Marketing Show Episode 13: How to Start a Brand Ambassador Program

Welcome to the 13th episode of The Fan-Damn-Tastic Marketing Show!  Today’s episode is about the ideal starting point for your brand ambassador program.  If you enjoy the show please consider leaving a review on iTunes, it really helps!

Show Notes:

0:45 – Thank you to Patricia Oliver, Todd Burgess and Jenny Schmitt for listening and promoting #FanDamnShow

1:25 – The starting point for building a brand ambassador program

1:45 – The two questions your company must ask (and answer) before launching a brand ambassador program

3:00 – Why it’s so important to ask and answer these two questions early to help structure your brand ambassador program moving forward, and to help keep it focused

4:55 – An example of how this works for a company

7:15 – The secret to why this works

10:20 – 10 Things to Remember When Creating a Brand Ambassador Program

Here’s where you can download this episode directly.  And if you can, please subscribe to The Fan-Damn-Tastic Marketing Show on iTunes, and I would *love* it if you could review the podcast on iTunes as well.