Welcome to the 36th episode of The Fan-Damn-Tastic Marketing Show! This week I talk about the five considerations in creating a Fan-Damn-Tastic Content Strategy!
Before I get into the Show Notes, I wanted to say thank y’all for the continued support, last week’s episode on Creating Loyalty to Your Brand vs Your Offer had over 900 downloads in its first week! I appreciate the support and it looks like August will set the monthly record for the most downloads of #FanDamnShow. If your company would like to sponsor #FanDamnShow, here’s details including rates.
Show Notes:
1:15 – The difference between a content marketing strategy and a content strategy.
2:10 – Five considerations for creating a content strategy
2:30 – How much bandwidth do you have for content creation?
3:38 – What are your goals for the content you create?
4:59 – Plant your flag when it comes to the content you create, what do you want to be known for?
7:25 – What tools will you use to execute your content strategy?
9:40 – Create your content calendar
Here’s where you can download and listen to the episode directly. And if you can, please subscribe to The Fan-Damn-Tastic Marketing Show on iTunes, and I would *love* it if you could review the podcast on iTunes as well. Also, #FanDamnShow is now available on Stitcher as well!
Also, don’t forget that sponsorships are now available for The Fan-Damn-Tastic Marketing Show. This page that has all the information on how your brand can sponsor #FanDamnShow and the rates. Please note that all available sponsor slots will be filled on a first-come, first-served basis, so please email me if you are interested in sponsoring #FanDamnShow.
We’ll talk again on Wednesday!
