Which is better for your company, a blog or Facebook page?

by Mack Collier

Facebook pages and blogs for companiesThat’s the question that David Griner is going to help us answer at tonight’s #Blogchat, starting at 8pm Central.  #Blogchat is a weekly Twitter chat that happens every Sunday nite at 8pm Central where we discuss a different blogging topic.  This week, David Griner will be co-hosting as we discuss which is better for your company, a blog, or Facebook page?

David is a social media strategist for Luckie and Company, a Birmingham-based marketing agency that’s been crafting Facebook strategies for clients for years.  One of Luckie’s bigger successes is the social media marketing effort it has crafted for iconic Southern snack company Little Debbie, including a Facebook page with over 750,000 likes.

So David knows the power of Facebook for companies and organizations.  And since a lot of your companies are curious about whether a Facebook page or blog is right for them, I decided that would be the perfect topic to hash out tonite at #Blogchat.

Here’s what we’ll cover:

1 – Which is better for companies, a blog or Facebook page. David and I will discuss the advantages and disadvantages of both blogs and Facebook pages for companies.  We’ll need you to help us by giving us your thoughts on both.  We’ll stay with this topic till 8:30 CT, then we’ll shift to…

2 – If a company has both a blog AND Facebook page, what’s the best way to make them work together?  I think a lot of businesses have both, so if they do, how can they make them work together?  What’s the best way to use the FB page, and what should be the role of the blog?  And for those of you that work for companies or organizations that are using a blog and Facebook page together, we’ll need you to help us answer this question.

So join us at 8pm Central tonight for #Blogchat.  And before you do, make sure you are following David on Twitter, and that you have subscribed to his blog, The Social Path.  David recently wrote a post on the new Facebook redesign that’s been insanely popular, you’ll definitely want to check it out.

And if you’ve never joined #Blogchat, here’s what it’s all about.

Priya @ Goa Carnival February 21, 2011 at 4:04 am

This blogchat is going to be very interesting and don’t want to miss it at any cost. I too often think about this question, seems today I’ll get the answer.

Mack Collier February 21, 2011 at 8:49 am

Hope you enjoyed #Blogchat!

Linda Sherman February 21, 2011 at 12:21 pm

Last night was great Mack. Thanks! In a timely coincidence, NY Times posted an article last night (out in print today) http://www.nytimes.com/2011/02/21/technology/internet/21blog.html headlined that ‘the young are abandoning blogs for Facebook’. Of course, we social media marketing consulting folks would mostly say, ‘it depends on the objective and target – but using both is best’ and ‘there should always be a hub – and that is the blog/website.’ Also they point out that Blogger is down while Wordpress is not. No surprise to anyone following a #BlogChat.

I’m not sure everyone reads this post on your website before #BlogChat, so if there is a new question in the second half – I think it would be great to tweet the second question and time it starts at least during the 30 minutes before #BlogChat warm-up period.

I realize that we could always get transcripts from http://WTHashtag.com/BlogChat but wouldn’t you like to get this website pounded for transcripts? I’m sure if we tweeted around the link for transcripts at the end of each #Blogchat as being here – that is where folks would go to get it – and might comment as well!

I’ve been participating in #BlogChat twitter chat from both @LindaSherman and @KauaiTalk and continue to meet great tweeps with every chat. Although a geeky Wordpress meet-up would be my personal fave for information, there is always something to be learned.

Congratulations and thank you Mack for getting this started in the pioneer days of twitter chat, building it to the powerhouse chat that it is, and keeping it going.

Mack Collier February 22, 2011 at 6:26 pm

Hey Linda! I actually have over 60 of the past #Blogchat transcripts saved on my HD, want to eventually set up either a new blog to host them at, or put them on a page here.

And that’s a good idea on tweeting the format as far as the questions we’ll be covering, prior to the start of #Blogchat. I meant to do that, but forgot on Sunday.

Thanks for joining us Linda, hope to see you again soon 😉

Facebook Likes February 23, 2011 at 7:44 pm

In my opinion, a LIKE page is more efficient. Sometimes, links are moved way down in the news feed if someone is sharing them. LIKES on the other hand go viral. I’ve known pages to get 500,000 likes on something as simple as a quote off TV. That’s my personal opinion though.

Rob Booth February 24, 2011 at 1:26 pm

Here is a fascinating study from last week that attempts to estimate the $ revenue generated online from both Facebook likes and shares vs. Twitter shares and tweets. http://robservations.ca/a-facebook-share-creates-3-times-online-revenue-than-a-tweet/

{ 2 trackbacks }

Previous post:

Next post: