UPDATE: Here’s the transcript from this chat!
I’m thrilled to announce that Paper.li’s Marketing Director Kelly Hungerford will be joining #Rockstarchat today at 1pm Central on Twitter to discuss how the brand created and launched its brand ambassador program! This is a great opportunity to learn from Paper.li because I know so many of you work or brands that either have or are considering launching such a program. Kelly will help you understand how the process has gone for Paper.li, and will be happy to answer any questions you might have.
Here’s the points we’ll cover:
1 – What prompted Paper.li to want to launch a brand ambassador program?
2 – What are Paper.li’s goals for the program?
3 – How are members selected? Is there a cap or can anyone join?
4 – How does Paper.li measure if the program is working? What metrics do you track?
5 – What have been some of your A-Ha! moments from launching this program?
And if you would like to get a bit more background on Paper.li’s brand ambassador program, check out this guest post that Kelly wrote here a few months ago.
So if you want to join in on the fun, check out the #Rockstarchat happening on Twitter today at 1pm Central! You can follow the tweets here(Click the All tab at the top to see all the tweets), and here’s the transcript!
BTW, if you subscribe to my Think Like a Rock Star newsletter then you got a heads-up about this yesterday. Click here if you want to subscribe!